The decision-making approach is the rational choice paradigm.
this recommendation a good idea in thie situation as it is very systemmatic, and all relevant factors can be weighed fairly. using the rational choice decision-making process, all pros and cons of using each agency is clear, and the selection will be just. should my colleague decide on one first, and find it suddenly not suitable at any stage of the decision making process, she would not be at a lost as she still has many back-ups and alternatives which she didnt take into consideration initially.
this way, the best agency which has the most redeeming qualities that suits the needs of my organization will be selected!
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